Privacy Policy

Hey riders! At Dakine Shop (boardridergear.com), we respect your privacy as much as we respect the perfect wave. This policy explains how we handle your personal information when you shop for your boardriding essentials – from surfboard fins to Carver Surfskates.

1. Who We Are

Dakine Shop is your trusted source for quality boardriding gear, serving surfers, skaters, and water sports enthusiasts worldwide (excluding some Asian and remote regions). Our headquarters are located at 2778 Logan Lane, Denver, US 80022.

2. Information We Collect

To make your checkout as smooth as a bottom turn, we collect:

• Order Information: Name, email, shipping address, payment details (processed securely through our payment partners)
• Account Details: If you create an account, we store your login credentials and order history
• Browsing Data: Products viewed, site navigation patterns (via cookies)
• Device Information: IP address, browser type for security and optimization

3. How We Use Your Information

We use your data to:

• Process orders for your boardriding gear (like those new Surfboard Traction pads you’ve been eyeing)
• Provide customer support from our crew of fellow boardriders
• Improve our website and product offerings
• Send order updates (no spam – just the essentials about your gear)
• Prevent fraud and enhance security

4. Data Sharing & Disclosure

We only share your info when necessary:

• Payment Processors: To complete transactions (Visa, MasterCard, PayPal, etc.)
• Shipping Providers: To deliver your Carver Surfskate or Hamboard
• Legal Requirements: When required by law

We never sell your data to third-party marketers.

5. Data Security

We protect your data like we protect our boards:

• Bank-level encryption for all transactions
• Payment details are never stored on our servers
• Regular security audits
• Fraud monitoring on all orders

6. Your Rights

You can:

• Access, correct, or delete your personal information
• Opt-out of marketing communications
• Request data portability
• Withdraw consent where applicable

Contact our crew at [email protected] to exercise these rights.

7. Cookies & Tracking

We use cookies to:

• Remember your preferences (like your favorite board type)
• Analyze site traffic to improve your shopping experience
• Process items in your cart (so you don’t lose those Surfboard Fins before checkout)

You can manage cookies in your browser settings.

8. International Data Transfers

As we ship globally (with some exceptions), your data may be transferred internationally. We ensure all transfers comply with applicable data protection laws.

9. Policy Updates

We may update this policy occasionally – we’ll post changes on this page with a new “Last Updated” date.

10. Contact Us

Questions about your privacy? Our crew is here to help:

Email: [email protected]
Mail: 2778 Logan Lane, Denver, US 80022